Collection: South America Collection

South America Collection launching March 7th at 9PM, Central MN time, with additional restock on March 22nd at 9AM, Central MN time on Elevation Polish.


Going Bananas in Suriname- Reddish berry holographic with a slight shift

Red bananas!?! Purple bananas!?! Whats going on? The bananas are going bananas in Suriname!


Salinas de las Cumaraguas- Berry pink with sparkly on tone shimmer

This little known destination has surreal salty waters that sparkle pink with tannin, setting the scene for epic sunsets and picturesque days.


Iguazu Falls- Blackened green, green shimmer, medium density holographic

This water fall is located on the border of Brazil and Argentina. The dark waters crash from all sides on to the black rocks below, while lush green plants thrive in the mist.


River of Five Colors- Neutral grey base with intense red medium sized shimmer

It looks man-made but it is nature that provides all the colors to this river. Algae, water, plants, sand and rocks combine to turn this river five different colors.


Kaieteur Falls- Amazonian green leaning brown, sparse ultra chrome flake shimmer, medium/low density holographic.

Located in Guyana, Kaieteur falls is one of the worlds tallest and largest waterfalls. The powerful muddy river divides the amazon before plummeting 800′ the browns and greens sparkle with surprising beauty.


Salar de Uyuni- Deep grape holographic with hidden purple shimmer

The worlds largest salt flat offer spectacular views of the stars at night as the salt flat turn purple with the twilight. Plus Flamingos!!!

INSPIRATION:
The inspiration for this month’s collection is South America. Not the peaks or the elevations but the flats, the falls, the forests, and the beaches. Greys, greens and browns delight with unexpected sparkles and cheeriness. Bright pinks and purples, surprise and show up not in flowers but in the water, the ground, and even the bananas. We hope you enjoy our “South America” collection!

-Team Elevation

Collection: Love from Japan

Love from Japan launching February 7th at 9PM, Central MN time, with additional restock on February 22nd at 9AM, Central MN time on Elevation Polish.


Kochia Hill- Bright Red with a slight blue cast, medium density holographic. 2 coats for full coverage.

The bright and cheery reds of the Kochia bush fill the fields of Hitachi Seaside Park, accented by cosmos they turn 153 hectacres of park into a red wonderland every autumn.


Kenrokuen- Dark Black cherry metallic medium density holographic, thicker style formula. 2 coats for full coverage.

One of the three greatest gardens in Japan, Kenrokuen contains the six ideal aspects of a Japanese garden: spaciousness, serenity, venerability, scenic views, subtle design, and coolness.


Kawachi Fuji Garden- Deep grape purple, array of multicolored (blue, violet, pink, purple) small size flake shimmer. Base has a jelly style formula. 3 coats for full coverage.

This wisteria garden features tunnels, trellises, domes, and ancient trees. Purple wisteria flowers flow and drape over the paths as you walk the park and are immersed in the fragrance.


Thousands of Pink Blooms- Medium saturated pink, medium to low density holographic, butter style formula.

A true modern day love story, Thousand of Pink Blooms is an homage to a dairy farmer. When his wife of 30 years lost her eyesight due to disease, she went into a cycle of increasing depression and reclusion. To help counter the isolation, the husband decided to create a garden so beautiful and so full of pink blooms that it would attract visitors to keep her company. It is such a success that over 7000 people visit their gardens each year, both to see the blooms and to catch a glimpse of the love that inspired it.


Kinkakuji Golden Pavilion- Golden metallic, gold flake shimmer, gold micro flake shimmer, gold shimmer, gold micro shimmer, gold to bronze shifting micro shimmer (no visible shift really), medium density holographic.

This gold leafed Zen temple was built to illustrate the harmony between heaven and earth. The golden roofed pavilion reflects off of the pond that surrounds it, while each level represents a different architectural style, shodden, samurai, and zen.

INSPIRATION:
This months collection is all about love and blooms from Japan. Pinks and reds, purples and golds, the flowers, blooms, trees, and landscapes of these Japanese gardens and parks inspire love and are perfect destinations for a romantic stroll. We hope you enjoy “Love from Japan”.

-Team Elevation

Collection: I’ll Take the Stairs

I’ll Take the Stairs launching January 7th at 9PM, Central MN time, with additional restock on January 22nd at 9AM, Central MN time on Elevation Polish.


Sanssouci- Bright shimmering sunny yellow linear holographic, 2-3 coats for full coverage.

Climbing these Prussian steps brings you up sun-soaked terraces and delivers you to the “carefree” gardens and palace of Sanssouci.


Wayna Picchu- Slate grey, bronze micro shimmer, medium/low density holographic, 2 coats for full coverage.

An ancient Inca track leads up to a peak 1000′ above Machu Picchu. Not a set of stairs for the light-hearted, these stairs wind their way up the mountain to a terraced peak once home to high priests.


Chand Baori- Saturated teal with on tone shifting shimmer (violet to green to blue), 1-2 coats for full coverage. Like all teals please remember to wear base coat to prevent staining.

Like an inverted pyramid, symmetrical steps lead down to a 1000 year old drinking well. The stepwell held more than water, it also held cool air that both royals and the community would enjoy as they escaped the arid heat of Northern India.


Rue Foyatier- Metallic pink, platinum micro flake shimmer, platinum flake shimmer, medium/low density holographic. 3 coats for full effect.

Over 200 steps lead up this iconic Parisian street, but don’t worry, French sophistication means there is also a railway that leads up this steep road.


The Incline- Black holographic near linear. 2 coats for full coverage. It’s a nice blend to get that rich black color without the grey effect holographic pigment can have.

The Ultimate stair-master! 2700 steps lead you 2000′ up towards Pikes Peak. The hardest mile we have walked, it is a good reminder that every journey is accomplished step by step.


San Juan de Gaztelugatxe- Dark dusty jade green with on tone shifting micro shimmer (green to blue), near linear holographic, 2 coats for full coverage.

After crossing a stone arched bridge, steps lead up the island of Gaztelugatxe and bring you to a hermitage offering splendid views of the rugged Basque coast.

INSPIRATION:

We hope that everyone had a great 2016 and that the New Year brings good tidings and joy to each of you! We always look forward to New Years Day as it is a time for fresh starts and new experiences. Starting something new can be daunting but it always starts with a single step, so we thought it fitting that we would bring in 2017 with the “I’ll Take the Stairs” collection! The inspirations for this month are stairs from locations around the world. Some modern, some ancient, some wild, some civilized, each of these stairs are places that inspire us to keep taking the next step!

-Team Elevation

Collection: Chillin’ in Chile December 2016

Chillin’ in Chile launching December 7th at 9PM, Central MN time, with additional restock on December 22nd at 9AM, Central MN time on Elevation Polish.


Valle de la luna- Saturated Periwinkle Holographic (medium density)

Known for otherworldly salt formations and striking sunsets that turn the whole valley pink and purple tones. It’s strange and dry landscape seems Lunar and has even been used as a testing grounds for a Mars rover.


Volcán el palomo- Dusty Denim Blue, Silver Platinum micro flake shimmer, low density holograpic, thinner style formula.

Enormous jagged granite needles and vast ice flows combine to create impressive and unique views. Glaciers in this are some of the most expansive in Chile.


Maunga Terevaka Dusty saturated green leaning sea glass, silver platinum micro flake shimmer, low density holographic, Thinner style formula.

Rapa Nui’s tallest peak, the trail starts at the base of Ahu Akivi home to seven identical moai and winds up the green slopes to the top of the island.


Caichinque- Red leaning taupe (near mauve) creme with a light formula. 3 thin coats for full coverage.

Nestled between snow-capped peaks and salt flats, the lava flow of Caichinque is an arid environment that is as barren as it is desolate, yet full of wonder and simple beauty.


Cerros de Incahuasi- Tan (Mushroom Taupe) with copper, pink, orange, violet micro shimmer. Thinner style formula to allow the shimmers to shine through. 3 coats for full coverage.

A multi-summit peak, it is often very dry, which makes water procurement difficult, but also gives the mountain a very desert-y vibe. Incahuasi means Inca House and the mountain has one of the highest concentrations of discovered high-altitude archaeological sites in the world.


Douglas’s Love- Deep Magenta with subtle shifting micro shimmer (red to gold). Thin style formula that dries to a matte finish. Apply thin coats to prevent pooling around the cuticle line, allowing extra time between coats.

You can’t mention the mountains of Chile and Patagonia without acknowledging the conservation efforts of the late Douglas Tomkins. His efforts helped create some of the largest nature reserves and national parks in the world.

INSPIRATION:

Chile!!! A bucket list destination for sure! We are infatuated with the beauty and unique nature of this striking country. We know we have mentioned it before (we even named a collection for it), but watch the movie 180 Degrees South! It is one of our all time favorites and helps provide inspiration and motivation to get out and enjoy the beauty of the natural world. A long, dry, and mountainous country, Chile has a lot of wildness and wonders to explore and a rich and long cultural history. We tried to capture the calm and subdued beauty of Chile in this collection. We hope you enjoy!

-Team Elevation

Collection: Life is a Beach

Life is a Beach launching November 7th at 9PM, Central MN time, with additional restock on November 22nd at 9AM, Central MN time on Elevation Polish.


Ipanema Beach- Light milkshake nude scattered holographic.Thinner style formula. thinner coats suggested to prevent streaks.

This beach is hard sometimes hard to see under the colorfully (yet scantily) dressed masses of people that covers this beach on a crowded day

 


Gulpiyuri Beach- Darkened Taupe Brown, shifting violet micro shimmer, Thinner style formula, 2-3 coats for full coverage.

Walk through a meadow to find this inland beach, surrounded by rocks and shrubs and soil, it is one of the strangest beaches we have seen and is definitely a place we would like to visit.


Miho Beach- Black with Aqua and Sapphire shimmer, Thicker style formula, 2 coats for full coverage. May require a second layer of top coat to smooth depending on how thick your layers are.

Black sands and snow-capped mountains make the blue water seem dark and yet it still glistens and sparkles with depth.

 


Phra Nang Beach- Aqua, aqua, teal, blue shimmer, scattered holographic. 2-3 coats for full coverage. first coat may be patchy. 2nd and/or 3rd coat evens out the color.

Bright blue waters and white sands surround and invite, while the old monoliths loom over this beach.

 


Bay of Fires- Dusty lilac, shifiting red/pink to gold shimmer. Black looking shimmer may attach to the sides of the bottle. Thinner style formula. 2-3 coats for full coverage.

As the colors of the morning sunrise recede, one notices that the bright colors of the rocks remain and they provide striking contrast.


River No. 2 Beach- Blueberry medium density holographic. Thinner style formula 2 coats for full coverage. Like most saturated blues, base coat is suggested.

Green foothills and meandering sands deposited from the make the blue waters of this beach pop and sparkle with life.

INSPIRATION:
We once heard an old saying, we think it went, life is a beach, then you dye your hair! Or something like that. This month’s collection is inspired by beautiful beaches from across the world! A day at the beach is always relaxing and reinvigorating for us. The power of the waves and sun, the fluidity of the sand, and the unmoving stability and solidity of the rocks, calms us and reminds us of the cycles of nature. Every beach has its own character and there are so many different kinds of beaches, red sands, black sands, some young, some old, some secluded, some crowded. The diversity and beauty of the beaches around the world made it hard to choose, but we hope you enjoy a few of our favorites!

-Team Elevation

Collection: Up North

Up North Collection launching October 7th at 9PM, Central(Minnesota) time, with additional restock on October 22nd at 9AM Central(MN) time on Elevation Polish.

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Apostle Ice Caves– Grey holographic, shifting blue purple micro flake shimmer, teal micro shimmer, 2 coats may have visible nail line, 3 coats for full coverage. 

After a long walk on the clear lake ice, shimmering caves, icicles, and icy chandeliers are truly a sight to behold. at least when the lake ice is strong enough to get you there.

 

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Canadian Shield– Clay Grey Creme, thinner style formula, 3 coats for even full coverage. First coat will look patchy, 2nd coat evens out the color. 

This ancient bedrock is one of the largest and oldest geologic features (2.5 – 4 Billion years) and lies under much of Minnesota. Up North it has been exposed by glaciers and the ice smoothed hills and valleys now make up much of the Boundry Waters.

 

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Mount Katahdin–  Dark Wine Red, Red Micro shimmer which gives this polish a semi-metallic finish. Thinner style formula. 3 coats for full coverage. 

This nearly mile high mountain is the highest point in Maine and is the ultimate goal of those going NoBo on the Appalachian Trail.

 

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North Shore Drives– Copper/Bronze/Red Bronze, micro shimmer, shimmer and flake shimmer topper. Adds a nice coppery twinkle to your favorite polishes. If worn over pastels or white you may notice a slight coppery haze to the base. 

Heading up North in the autumn and driving along Lake Superior is a Minnesota tradition.  The changing colors of the leaves seem even more magnificent on this scenic lake shore route.

 

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Siskiyou Wilderness–  Dark Grape Purple, Blueberry Micro shimmer which gives this polish a hazy blue glow. Thinner style formula. 3 coats for full coverage. 

OK, maybe not truly north but located in Northern California, this area is as wild and remote as California can get.  It is home to dense brush, lilies, lilies, and more lilies, old growth forests, wolverines, and maybe Bigfoot?   Well maybe not but it is home to a portion of the Bigfoot Trail.

 

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LE: Yeti’s Ghostly Adventures– Deep Ghostly Dark/Blackened Teal, Blue shimmer, scattered holographic, Thicker style formula.

Inspiration:

The inspiration for this month’s collection is Up North!  Regardless of season, going up North is one our favorite activities, but in the autumn Up North is Magical!!!  Crisp cool air, frosty coatings lingering on foggy fall mornings, and the changing of the leaves makes for memorable getaways.  There were lots of northern destinations to chose from but we hope you enjoy a few of our favorite Up Norths!

-Team Elevation

Collection: Wonderful Washington

Wonderful Washington Collection launching September 7th at 9PM, Central MN time, with additional restock on September 22nd at 9AM, Central MN time on Elevation Polish.


Hall of Mosses- Metallic green gold holographic. Thinner style formula. Color deepens and darkens with added coats. 1 coat is very natural, 2 coats little more holographic, 3 coats and the green color comes out more.

Located within the Hoh River Valley this short hike is both accessible and a perfect example of what makes the area so awe inspiring.

 


Hoh River Valley- Swamp Olive green crème/jelly with Ultra chrome flake shimmer in gold, green, blue. 2-3 coats for full coverage.

Set in the midst of a temperate rain forest this area can receive 14 feet of precipitation in a year, helping make it one of the greenest places we have ever been and the perfect inspiration for one of our greenest greens.

Mount Rose- Natural Mauve, light dusty purple. Platinum micro flake shimmer with a slight touch of holographic pigment. 2-3 coats for full coverage.

Mount Rose is the destination of a short but demanding hike (3500′, 6mi) and is where the Whiskey Jack birds kept photobombing as we tried to take product shots (much to our delight)! Check out our Instagram post from a couple of months ago.

 


The Royal Shaft- Royal blue crème/jelly hybrid. Shifting micro shimmer. Mostly looks like violet micro shimmer. Thinner style formula. 3 coats for full coverage.

This rocky spire overlooks the Royal Lake Basin plus… it looks as hilarious as it sounds, lol!

 


Unicorn Horn- Bright and Vivid blue linear holographic. Thinner style formula. 2-3 coats for full coverage. Light coats seem to do best.

Lower than the parking lot but still a 2000′ climb. Unicorn Horn and unicorn peak is an intimidating, harder than it looks hike and climb that brings you to a neat rock outcropping and an awesome view of both Port Angeles and the mountains of Canada across the Straight of San Juan du Fuca

INSPIRATION:
Wonderful Washington is the inspiration for this month’s collection and we are especially excited about it! Washington state is one of our favorite places to visit and where many of our most memorable hikes, climbs, and adventures have been. However, as we started the process of color creation and making our final picks we realized that more than anything this collection was being inspired by the Olympic National Park/Forest and all the wonders that lie within. So with that in mind, we named all the polishes this month for places in the ONP and decided that we will have to save the rest of Washington for another time 🙂

We hope that everyone has been enjoying their summer as we begin the transition into fall!

-Team Elevation